Privacy Policy

1. Introduction

DMistica Technologies FZCO (“DMistica”, “we”, “our” or “us”) respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, retain and protect information when you interact with our websites, landing pages, diagnostic tools, booking pages, communications and client-facing digital services.

Our digital properties may include www.dmistica.com, growth.dmistica.com, go.dmistica.com and helix-os.dmistica.com. By using these properties, you acknowledge the practices described in this policy.

2. Who We Are

DMistica Technologies FZCO supports B2B software companies and technology partners entering and expanding across GCC markets through regional strategy, partner activation, cloud co-sell, revenue architecture and related growth systems.

3. Information We Collect

Information you provide

• Name, business email address and phone number.
• Company name, industry, role and business location.
• Information submitted through forms, surveys, diagnostics, workshops, booking pages or enquiries.
• Business information such as team size, growth stage, revenue context, market priorities and partner strategy.
• Information shared during meetings, demonstrations, consultations or written communications.
• Billing and transaction information associated with purchases. Full payment-card details are processed by our payment provider and are not stored by DMistica.

Information collected automatically

• IP address, browser type, device information and operating system.
• Pages visited, referring pages, time on page, clicks and general website interaction data.
• Campaign, email and tracking-link activity where permitted.
• Cookie, session and consent-preference information.

Booking and diagnostic information

• Preferred meeting date and time.
• Responses provided in pre-meeting intake forms.
• Responses and scores generated through tools such as the Revenue Architecture Stress Test.

4. How We Use Information

• Respond to enquiries and provide requested information.
• Deliver, personalise and improve our services, diagnostics and growth programmes.
• Prepare diagnostic results, indicative scores, recommendations and next-step communications.
• Schedule and conduct meetings, workshops and demonstrations.
• Process payments and administer client engagements.
• Operate, secure, analyse and improve our websites, funnels and digital services.
• Send service communications, booking confirmations, programme updates and follow-up messages.
• Send educational or promotional communications where permitted, with an option to unsubscribe.
• Meet legal, regulatory, accounting and compliance obligations.
• Prevent misuse, fraud or security incidents.

5. Service Providers and Information Sharing

We do not sell personal information. We may share information with trusted service providers that support our operations, including providers of:

• Customer relationship and marketing automation services.
• Website hosting, forms, surveys and scheduling.
• Payment processing.
• Video meetings and calendar services.
• Analytics, advertising and performance measurement.
• Professional, legal, accounting or security support.

We may also disclose information when required by law, to protect legal rights or safety, or as part of a merger, acquisition, restructuring or transfer of business assets.

6. Email Communications

When you submit a form, complete a diagnostic, request information or book a meeting, we may send relevant operational and follow-up communications. These may include results, confirmations, reminders, educational material, programme information and re-engagement messages.

You may unsubscribe from marketing emails using the unsubscribe link provided. Essential communications relating to an active booking, transaction or client engagement may still be sent where necessary.

7. Cookies and Tracking

We may use essential cookies required for website operation and, with your permission where required, optional analytics, functional or marketing technologies.

• Essential technologies support security, navigation, forms and saved consent choices.
• Analytics technologies help us understand website performance and visitor interactions.
• Marketing technologies help measure campaigns and deliver relevant communications or advertising.

Where our cookie preference tool is available, you can accept, reject or change optional-cookie choices. You may also control cookies through your browser settings, although disabling essential technologies may affect website functionality.

8. Data Retention

We retain personal information only for as long as reasonably necessary to provide our services, maintain business records, comply with legal obligations, resolve disputes and protect our rights.

Retention periods vary according to the type of information, purpose of processing, contractual requirements and applicable law. Information that is no longer required may be deleted, anonymised or securely archived.

9. Your Privacy Rights

Depending on applicable law and your location, you may have rights to:

• Request access to personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion, restriction or cessation of certain processing.
• Object to direct marketing and unsubscribe from promotional communications.
• Request a portable copy of information where legally applicable.
• Withdraw consent where processing is based on consent, without affecting earlier lawful processing.

To submit a privacy request, email connect@dmistica.com. We may need to verify your identity before completing a request.

10. UAE Data Protection and Other Applicable Laws

DMistica operates from the United Arab Emirates and handles personal information with regard to Federal Decree-Law No. 45 of 2021 Concerning the Protection of Personal Data and other applicable requirements.

Where other privacy laws apply to a particular individual or activity, including laws relating to residents of the European Economic Area, the United Kingdom or California, we will address applicable rights and obligations in accordance with those laws.

11. International Transfers

Some service providers may process or store information outside the United Arab Emirates. Where personal information is transferred internationally, we take reasonable steps to use appropriate contractual, technical or organisational safeguards as required by applicable law.

12. Third-Party Links

Our websites and communications may link to third-party websites or services. Their privacy and security practices are governed by their own policies, and DMistica is not responsible for how those third parties handle information.

13. Children’s Privacy

Our services are intended for businesses and professional users. We do not knowingly collect personal information from anyone under 18. Please contact us if you believe such information has been submitted to us.

14. Security

We use reasonable technical and organisational measures designed to protect information against unauthorised access, alteration, disclosure, loss or misuse. No website, transmission method or storage system can be guaranteed to be completely secure.

15. Changes to This Policy

We may update this Privacy Policy when our services, technologies or legal obligations change. The latest version will be published on this page with a revised “Last updated” date.

16. Contact Us

Questions, concerns and privacy requests can be sent to: